Technology and retail automotive are anything but static. In the first half of 2020, dealerships are facing constant changes and challenges thrown at them from nearly every angle. As Director of Business Development for…
F&I – Don’t Keep It a Secret
According to the inaugural Car Buyer Journey study commissioned by Autotrader and conducted by HIS Automotive, as of 2016, more than 60% of the car buying process happens online today. For many people, the entire car shopping process, minus the test drive, happens online as the millennial generation is placing more emphasis on digital communication.
Modern Tech for a Modern Dealership
Today, dealerships are impacted negatively through the use of old, outdated software and it’s a problem I’m working to solve in my current role as VP of Engineering at Dealertrack DMS. Recent innovations have the potential to restore the automotive industry to a state of economic and technological leadership.
Who Runs Your Dealership, You or Your DMS?
Don’t fall for a DMS that tries to sell itself on standalone features. Insist on integration. The benefits of connecting platforms—including data ownership, reduced data access fees, open vendor selection, and seamless software communication—are already providing many dealerships with a major competitive advantage.
3 Ways You’re Gambling Away Dealership Profits With Old Technology
Sticking with the same DMS while hoping for a different result is like gambling away your dealership’s profits. The benefits of a modern, cloud-based DMS platform—including lower costs, increased security, and improved access—should be enough to convince any dealership that staying the same is just not an option anymore. It’s time to end the disappointment and cash in on the coin.
Demand More from your DMS: Open Integration
Companies that demand more from their technology providers are more likely to be rewarded with innovation, efficiency, and ease of use. Dealerships should expect their DMS providers to supply an open architecture and provide all the benefits of a modern DMS.
