Technology driving franchise dealerships is more connected, more powerful, and faster than ever. As you strive to meet the needs of your customers (two out of three buyers surveyed by Cox Automotive want to…
Does Your DMS Pass The Profitability Test?
Does your DMS pass the Profitability Test? It’s time to find out. In a year when people spent less time at your dealership, customer satisfaction also reached an all-time high according to Cox Automotive…
Drive to Success: Diversity Drives Profit in Automotive Industry
Dealers made big changes to their business at record pace last year. Yet, with so much progress taking place, it’s surprising to learn the industry still suffers from a lack of diversity and inclusion.…
Your DMS is a Profit-driver. Not a Utility.
I’ve had the privilege to listen to Dealer Advisory Boards and other groups who share their feedback on the technology used to run their business in my career, and often, it’s not always good.…
Drive to Success: A Holistic Approach to Digital Change Management
The phrase ‘change management’ is a loaded statement. After a year of rapid digital tool adoption, your dealership has shifted focus and designed new strategies to reach your goals, improve the customer experience,…
Destination: Success – An Opportunity for Optimization
Dealers in the last twelve months have proved they’re no stranger to adaptation. When it comes to rebuilding or reimagining their business operations, those working in the automotive industry take it in stride. But…
Digital Technology Ushers in New Level of Partnerships
According to buyer sentiment, digital adoption in the auto industry is here to stay. It’s not just that dealers have adapted to new norms and implemented new digitization tactics. Although, they are. (And at…
Drive to Success: The New Era of Data Optimization is Here
The words “Big Data” are about to become your go-to mantra for 2021. While the last twelve months may have seen a huge shift in digitization, online service offerings, and a restructure of your…
Measure What Matters: Tracking Employee Statistics
You probably know how many cars are on your lot right now (or at least a good idea, we hope). Your accounting manager tracks payroll down to the minute. And you use smart data…
Ask the Experts: 5 Tips For Measuring Employee Satisfaction
Dealership technology has come a long way. In the last year alone, rapid adoption of digital tools and technology has jettisoned the customer experience light years into the future. New tools now allow buyers…
Drive to Success: Dealers Go Social to Connect with Buyers
With dealers adopting new digital tools and services during the pandemic, a new virtual model of the dealership was born. But, the pandemic not only shifted the way dealers and their staff catered to…
Drive to Success: Digital Adoption Shifts the Post-Pandemic Experience
A rapid adoption of digital tools and processes was the make-it-or-break-it reality for the last twelve months. Dealerships without a solid digital foundation already were forced to overhaul the entire shopping, buying, and servicing…