Unless your dealership is on a state line, you can probably remember a time when out-of-state deals were few and far between. The internet has changed all that. Now, your next customer might be…
Drive to Success: Building a Fanatic Fan-base of Happy Customers
Your most loyal customers love you. And automotive dealers love their most loyal customers. After all, loyal, happy customers become brand advocates, spend more, and return to your dealership again and again. So is…
Dealertrack and the Evolution of Digital Retailing
Earlier this month, Cheryl Miller, Senior Vice President and General Manager of Dealertrack F&I and Titling Solutions, participated in a keynote panel at the Consumer Banking Association’s CBA Live 2019 conference. The topic was…
Drive to Success: Build Customer Service Strategies For Success
Remember when the customer was “King” in the sales industry? Have you ever experienced a truly negative buying experience that left you questioning what went wrong? Purchasing an automobile is a major financial decision—where…
Disruption Today: Drive Profitability with Emerging Technology
Based on the workshop presented at NADA 2019 by Mike Barrington, Senior VP of Retail Solutions Group Sales, Digital Retailing & Dealertrack F&I Solutions at Cox Automotive The rate of technology change today is…
Why Each Deal Should Include Reg & Title Processing
Every dealership is looking for ways to go the extra mile for customers. Not only do “above and beyond’ experiences improve CSI scores, they also increase customer loyalty and the likelihood of positive reviews,…
Drive to Success: Better Customer Experience for the Long Haul
Buying a car is an emotional experience, an expensive process, and one of the biggest financial transactions most consumers will make in any given year. While customer expectations and buying habits are shifting, one…
Improve Customer Experience with a Smoother, Simpler F&I Process
According to the 2018 Cox Automotive Car Buyer Journey, 54% of car buyers are dissatisfied with the amount of time it takes to make it through the F&I process. The right technology and customer-centric…
Streamline Operations and Boost Satisfaction
Think for a moment about the interactions your dealership has with your customers. How many people really want to spend more time buying or servicing a vehicle? They want to get in, get out, and…
Drive to Success: Enhance Customer Loyalty
Customer loyalty that leads to repeat visits to sales and service departments is the goal of every dealership. But loyalty doesn’t come easy. It’s earned by developing a reputation for exceptional service and finding…
Dealertrack DMS Helps Heritage Ford Navigate Uncertain Waters of Auto Sales
After 20 years of service in the United States Navy, Bert Hodge, general manager at Heritage Ford in Southern Indiana, understands what it takes to manage complexity and risk. As a staff analyst commanding…
Drive to Success: Keeping an Efficient Service Lane
In an age of slimming profits and increased competition, having an efficient service lane is more important than ever. Whether competing with quick service shops or finding ways to synergize sales and service efforts,…