Today’s customers turn to social media to inform their car-buying process. They read reviews, browse vehicle selection, compare prices, and find out what others have to say about a particular dealership. A strong social…
F&I for the Age of the Customer
by Jason Barrie One in three Americans would rather go to the DMV, do their taxes or sit in the middle airplane seat than go through the process of buying a car. Less than 1%…
Titles and the Need for Speed
Customers are continuing to spend less time at a dealership from beginning to end. According to the 2018 Cox Automotive Car Buyer Journey Study, car buyers spend 60 percent of their time online. They…
Drive to Success: Dealership Sales Strategy
The way consumers buy vehicles is changing. And, dealerships are finding new ways to adjust to their customers’ shifting preferences. Through an increased focus on digital sales, social media, and community involvement, dealerships are…
Dealertrack ‘Elevates’ DMS Education with 2018 Controller Conference, DMS 360
Salt Lake City, Utah, May 14, 2018 – Dealertrack Dealer Management System, a Cox Automotive brand, will host ELEVATE, its second annual Controller Conference in Park City, Utah, from May 21-24, 2018. ELEVATE is…
Why Using an Efficient DMS is so Important
In a world of modern metrics, efficiency is everything. Finding advantages where they were previously lacking and implementing those advantages before they become the norm is standard in pro sports, business, and most definitely…
CBA Live: The Time for eContracting is Now
Andy Mayers, Dealertrack Lender Solutions strategist, recently participated in a panel discussion at retail banking industry event CBA Live. The conversation focused on dealer motivations, eContracting, operational efficiencies and internal dealer issues. From the…
Drive to Success: Making a Technology Switch
Becoming a more efficient dealership may mean implementing better technology. Modern technology can improve dealership functions dramatically. However, preparation and training can make the technology switch flow smoother. 1- Help Your Dealership Prepare…
Keeping Aftermarket Products In Line: F&I Compliance Tip
Aftermarket products are important to dealerships’ bottom line. Recent NADA research has shown that 50 percent of profits for the average dealership come from the sale of aftermarket products. A majority of these profits…
How to Maintain Bottom Line in a Slowing Industry
The ups and downs of the auto industry are a rollercoaster of emotions, business flow, and balance sheets. From year to year, and even month to month, your financials can fluctuate depending on a…
Drive to Success: Efficient Technology
Technology can be extremely helpful in guiding your dealership to success. However, you should make sure the technology you implement at your dealership aligns with your dealership strategy. Technology will make your dealership more…
How to Bring your DMS into your Dealership Strategy
A business strategy is a company’s high-level plan for executing on its vision. Many businesses, including most automotive dealerships, know what they want to achieve, but don’t have a plan for how to get…
