There was a time when dealerships didn’t think much about attracting out-of-state customers unless they happened to be located near a college town, military base or state line. The internet has changed all that. According to Cox Automotive 2018…
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1 Surprising Way to Improve Your F&I Sales
We all know how the traditional F&I sales process works – and how customers react when a new round of hard selling starts, just when they thought their deal was nearly complete. According to the Cox Automotive Customer Journey research,…
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3 Scenarios Where Back Office Tech Can Save Your Bottom Line
There are three types of situations in which inefficient back office processes can sabotage a dealership’s bottom line. You may recognize some of these scenarios at your dealership. Let’s take a look and see…
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Dealertrack Associate Honored as a 40-Under-40 Industry Leader
In the September 1, 2018 issue of Auto Remarketing, 40 Under 40 honorees were recognized for being current and next-generation leaders within the automotive industry and making contributions to their organizations and the industry…
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Dealertrack DMS’ Lifetime Learning Portal Answers Industry Need For Customized, Comprehensive Training
Salt Lake City, Utah, September 7, 2018 – As a lack of ongoing training continues to impact employee retention and overall profitability, dealerships nationwide are hard-pressed to reassess their employee programming strategies. According to…
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Drive to Success: Training is the key to retention
Hiring and training employees is important in any industry. But in the auto sales industry, where retention is low and turnover is high, focused training programs that teach new hires the ins and outs…
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Cloud Optimization, Your DMS, and You
As technology evolves, so does its language. And one of the newest tech buzz terms “the cloud” can be a little confusing. What is the cloud? How can it help your business? And what…
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Dealertrack Set to Unveil New Utah Office
DRAPER, UT., August 28, 2018 – Dealertrack, a leading provider of digital solutions to the automotive retail industry, today announced its new office space supporting Dealertrack DMS based in Draper, Utah. The 112,000-square-foot facility will be…
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Drive to Success: Enhancing Online Presence
Customers shop for cars online. Because of this simple fact, it’s the job of every savvy dealership to have an online presence that caters to customers’ shopping preferences and attracts consumers to the dealership.…
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Solving the Mystery of Margin Compression
Margin compression is a known problem in the auto sales industry. It has been for years. And yet, there’s a mystery surrounding the problem that most dealerships can’t crack. Too often the knee-jerk reaction…
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Drive to Success: Preparing for a Technology Switch
Making a switch to new technology is a big decision that can have big profit implications for a dealership. To reduce the pain sometimes involved, dealerships should research and choose the right vendor that…
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Improving F&I Processes to Meet Changing Customer Expectations
66% of car shoppers are more likely to buy from a dealership with their preferred experience, but less than 1% of car buyers like the current car buying process, according to Autotrader’s Car Buyer…