At NADA 2019, Mazen Letayf, Associate Vice President and Head of Product for Digital Retailing and Dealertrack F&I, sat down with Jim Fitzpatrick of CBT Automotive Network to talk about Dealertrack uniFI™.
The interview addresses the primary challenges that dealerships and lenders face in delivering the best car buying experience for their customers.
Dealerships use an average of six or more different software platforms as they start, structure, finance and transact a deal. Dealertrack uniFI™ is a single platform that connects the entire deal process with open integration to all dealership providers in one seamless flow, improving the car buying experience for dealers, lenders and consumers.
Watch the full interview to see why thousands of dealers use Dealertrack uniFI™.