A series of unprecedented challenges is forcing the auto industry to revolutionize its strategies, redefine goals, and adapt seemingly overnight. The digital transformation taking place, however, was long overdue. As dealers figure out how…
Making the Digital Shift to the New Business Environment
Optimizing Technology, Tools, and Processes – An Interview with Matthew Hurst, Sr. Director of Client Services at Dealertrack DMS. As dealerships navigate the “new normal” under social distancing restrictions and safety regulations, the stark…
Strategies for Success: Four Opportunities Now and in the Future
Dealers are all facing unique challenges with as many as 80% seeking federal financial assistance according to a recent Cox Auto survey¹. To help establish business continuity and identify key areas of opportunity for…
Virtual DMS Installations in the Reimagined Dealership Environment
Virtual Technology Transitions – An Interview with Susan Moll, Sr. Director of Implementations The recent restrictions, regulations, and safety measures sweeping the world are forcing dealerships—and the industries that support them—to rapidly innovate.…
Leverage Technology to Overcome Operational Challenges
Dealerships across the country are grappling with varying levels of restrictions amid social distancing guidelines. Managing your remote workforce brings new opportunities as well as challenges. Ensuring positive customer interactions and using technology (or…
Daily Practices for Outlasting Economic Difficulties
When an economic downturn hits your dealership, it can feel like the end of the world. It’s easy to get caught up in worst-case worries, survival strategies, and frenetic forecasting, and to forget about…
Business as (Un)Usual: Optimizing Your Dealership in a New Environment
Dealerships are setting an historic precedent for rebuilding, redesigning, and refocusing their business models in the new business environment. While society works in lock-step to flatten the curve by staying at home and practicing…
How to Develop a Plan of Action and Optimize Dealership Productivity
Dealers are facing new challenges in truly unprecedented times with stay-at-home regulations and social distancing. Dealers must find a way to fill the essential need for automotive services while balancing their commitment to the…
Six Guiding Principles for Change
Choosing a new Dealership Management System is a big decision. Your dealership may have outgrown its older technology, or it may simply be time to let go. Whatever the reason, finding consensus from key…
Drive to Success: Measuring your Technology Investments
Technology drives everything in the automotive industry. From reaching customers faster to optimizing the efficiency of your business, dealers rely on smart technology every minute, every day. Yet, many key stakeholders have trouble rationalizing…
Drive to Success: Is Your Dealership’s IT in the Dark Ages?
Modern Automotive Dealerships will do almost anything to earn the trust of today’s tech-savvy buyer, from using data-driven ad targeting to implementing AI and chatbots on their web presence. In a recent study, researchers…
Drive to Success: Creating Brand Fanatics
Who do auto dealers love? Their loyal customers. But how do dealerships build better loyalty, develop emotional connections during the buying process, and establish brand recognition that turns happy customers into actual, rabid fanatics?…
