Working in retail automotive, we hear a lot about data. It’s practically everywhere—troves of it. In fact, most dealer management systems are filled with all the data we could ever need. And if we…
Drive to Success: The New Era of Data Optimization is Here
The words “Big Data” are about to become your go-to mantra for 2021. While the last twelve months may have seen a huge shift in digitization, online service offerings, and a restructure of your…
CAUSE AND EFFECT: HOW YOU MANAGE YOUR DEALERSHIP NETWORK DIRECTLY IMPACTS REVENUE
The amount of data and devices your dealership requires to compete in today’s market has exploded in recent years. Wireless connectivity, mobile apps, and cloud computing have transformed the car buying experience. On average,…
The Path to Data-driven Practices Starts With People
Data is everywhere in your dealership. You have access to cold, hard facts about every aspect of operations, from profit margins to customer demographics to the average time of service visits. You know you…
Drive to Success: Dreaming of Big Data in the Auto Industry
The automotive business changes fast, and technology even faster. But leaving it all up to chance is just risky. With technology integrating into every step of the buying and selling process, and with more…