Drive to Success is a weekly series capturing the most influential articles, tips, and tricks from industry experts and publication to help drive your dealership to success. Each week will focus on a specific…
Why So Many Dealers Get Stuck Using Legacy Systems
When asked what keeps them from making a switch to a modern DMS, many dealers cite a fear of the installation process, a fear of losing familiarity, and a fear of data loss. The good news for these dealers is that their fears are unwarranted. The switch isn’t nearly as scary as you might think.
Drive to Success: Switching Technology
Technology is a huge part of today’s world. In order to increase profits and remain a strong competitor, dealerships need to overcome their fear of switching to new technologies. Make sure your implementation processes are managed fairly and in support of your dealership teams when switching dealership technology.
Becoming a Better Sales Coach
When you think about the world of any manager, things change rather quickly. In this competitive environment, talent development becomes much more important than ever before. Driving better results involves changing mindsets, attitudes, habits and ultimately behaviors. To do so, you need to focus on improving your coaching skills.
Drive to Success: Change Management
As humans we tend to avoid risks and big changes. Therefore, managing change is a skill every business leader should develop. Taking risks and making changes at your dealership can provide a more positive and profitable future. Learn how to manage changes like a switch in technology, reorganizing your staff members, or any other change that can improve the dealership.
Margin Compression Solution: Fixed Operations
As other sources of revenue run dry, fixed operations can provide a steady stream customers and renewable income. In fact, according to economic research company IBISWorld, the parts and services segment was projected to generate 13.6% of dealerships’ revenue in 2017, outperforming both new and used vehicle sales.
Drive to Success: Women and the Dealership
Women influence over 80% of all car purchases. Such a strong demographic should inspire your dealership to strategize for selling to women specifically. Hiring women onto your dealership staff should be a priority for your dealership if you want to increase your sales with women buyers.
2018 Readiness – Now is the Time to Modernize
The New Year is the perfect time to implement updated technology at your dealership. Just as you were finally getting around to last year’s good intentions, it’s time to resolve to bring your business into the modern age in 2018, if for no other reason than it can improve your bottom line.
Drive to Success: Service Lane
The dealership service lane is a place for profit-boosting opportunities. Every dealership customer should be made aware of the service department and all it has to offer. Stay updated on efficient service trends like providing real-time customer repair updates and offering auto tools and accessories after each service visit to increase your dealership’s revenue.
Why Dealers are Switching to Dealertrack DMS
So while discounting fear of change as a reason for dealerships to stick with the same old DMS, the reasons for switching to Dealertrack DMS comprise a long list of positives.
Drive to Success: Keeping Customers Satisfied
Customer satisfaction is more than a new year trend. Focusing on your customers’ expectations will help your dealership gain loyal shoppers, attract the new generation of car buyers, and stay up-to-date with trends that can increase your sales. In the end, keeping your customers satisfied means bigger profits for your dealership.
Compliance with Confidence: Introducing the 2018 Dealertrack Compliance Guide
The Dealertrack Compliance Guide offers insight into current rules & regulations so you can safeguard your dealership from audits, fines & consumer fraud.
